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Semrush is a top marketing tool in today’s Digital Marketing era. I have been using this tool for my SEO effects for one and a half years and still do.
In this blog, I’m going to cover its features, pros and cons, pricing, my honest review, experience, and performance with this tool!
Let’s look into the Semrush Review 2024 with the expert, who has been using this tool for a while now.
That expert is me😆
Okay, let’s get to know about Semrush!
What is Semrush?
Semrush is an All-in-one-platform tool and Saas platform. It is ideal for digital marketers and SEO experts who want to increase website traffic and rank better on the search engine result page.
So, Semrush will help you improve your SEO strategies and monitor your site health. It will be useful for your on-page and off-page SEO, helping you strategize them.
Semrush uses AI in its tools to improve performance and simplify our jobs.
Dig deeper!
What are the Features of Semrush?
Following are the features you will get in Semrush.
Semrush Domain Overview – Competitive Research
Domain overview will help you find your competitors’ organic and paid traffic, organic keywords, website authority score, and country vice traffic.
Also, it shows the traffic in graph view, which is shown in the image below.
You can overview the site’s backlinks. With this feature, you can see your competitor’s overall SEO efforts.
You can see your competitors’ top organic keywords, and you can pick the keywords to strategize your SEO to compete with your competitors.
Use this feature to know about your competitors.
Semrush Traffic Analytics
Semrush Traffic Analytics is a strong tool for identifying your website traffic and competitors’ traffic.
On the overview page,
You can view the visits, unique visitors, average visit duration, and bounce rate(visitors leave the page after viewing one page). You can also see the graph to understand better.
Scroll down to see the traffic channels and which platform you get more traffic from; also, concentrating and promoting on that channel will help you increase your website traffic.
Also, if you scroll down,
You can see that from which country you are getting more traffic.
And,
You can also see the audience overview, which includes geographical and behavioral data. With these analyses, you can improve your traffic.
Semrush Organic Research
The Semrush Organic Research feature helps you analyze your website’s or your competitor’s organic traffic in-depth.
The overview section shows the number of keywords, traffic, traffic cost, branded traffic, and non-branded traffic.
Scroll down to see the top organic keywords of your competitors, and you can pick the ones that are well-performing from your competitors.
Click ‘View all keywords’ to see your competitor’s organic keywords.
Now, you will get the full keywords, and you can look at their SERP position, traffic, volume, and kD% of keywords, which will be helpful for your SEO strategy.
These are the benefits you will get from Semrush Organic Research.
Semrush Keyword Magic Tool (Keyword Research)
Semrush has the best keyword research tool with current data and is the top tool in the market. It is famous among digital marketers, SEO experts, and me.
Enter your primary keyword in the search box, select the country you want to target, and click ‘search.’
For instance, I type ‘Semrush Keyword Magic Tool’ as my primary keyword.
See the below image; it gives me around 1,049 related keywords with user intent, volume, KD%, and CPC.
If you want to see the right keyword for your search, then click on broad match, phrase match, and exact match.
However, I mostly use broad matches to identify my keywords.
If you want to view the keyword, click on it. For instance, I clicked on the first keyword in the result, which is shown in the above image.
It is the Semrush Keyword Overview feature, which helps you to view the keyword in detail.
You can see the global volume, trends with a graph view, keyword variations, questions related to the keyword, and keyword strategy to generate topics and subtopics related to the keyword.
It automatically generates sub-keywords for you, and it is also known as Keyword clustering or grouping.
Yes, Semrush Keyword research is really good.
Semrush Position Tracking (Keyword Tracking)
Semrush position tracking is a good feature that will give you daily updates on your keyword’s position on search engine result pages (SERPs).
First, enter your domain and create a project with keywords you want to track.
After creating it, you can see the position of your keywords, which is ranking in SERPs.
You can also filter the date. It will show the current position and other selected dates for your keywords.
This feature helps keep your content fresh because you can add and update new and accurate information if the ranking goes down.
This makes your content trustworthy, and you can place a rank on the SERPs.
If you’re tracking many keywords, use this filter to identify the keyword you’re searching for and determine its position.
Semrush Backlink Analytics
Semrush Backlink Analytics is one of this tool’s best features. It helps you analyze your competitors and your backlinks.
This overview section shows the website authority score, number of backlinks, and more. And I believe it is better than the Ahrefs backlink analytic tool.
You can also see the backlink categories of referring domains. This feature analyzes data and provides detailed information.
In this section, you can view the backlink types and filter to find the active backlinks, which will help you to find the new backlink for your site.
It will show the up-to-date backlinks and give a filter option to find the links that you want to view.
In my view, Semrush Backlick Analytics is a super COOL feature!
For example, Damzone is based on Digital Marketing, SEO, and AI, so most of the links come from this niche.
Another example: If you’re targeting the information technology niche, you want to target links related to this niche and attract links from this niche.
So, I suggest you to use this feature to find the best backlinks for your site.
Semrush Backlink Audit
Semrush Backlink Audit is another COOL feature!
It shows you the toxic or bad backlinks that are integrated into your website, and this causes a bad reputation to users and Google.
With Semrush, you can identify and export bad backlink domains and update them in the Google Disavow Tool to remove them from your website.
So, backlink audit is an essential tool for your website, and Semrush knows this well and gives users this option to make their websites healthy.
Yeah, I’m giving a 5-star rating for this feature ⭐️⭐️⭐️⭐️⭐️
Semrush Link Building Tool
We all know that backlink outreach is one of your SEO strategies for building website authority.
Semrush makes it easy for those who are doing backlink outreach.
No other tool have this feature, only Semrush have this.
It gives you backlinks related to your niche and updates them daily. You can send emails from Semrush and do not want to send them through separate software.
It has the in-built feature to send outreach emails
After sending the email, you can track it in the same section.
You can find the good authority links here, and it will increase your website’s credibility and reputation. (I’m giving 5-star rating ⭐️⭐️⭐️⭐️⭐️)
Semrush Site Audit
Every SEO expert and website owner wants to know about site audits.
So, Semrush has a site audit tool that gives an in-depth analysis and identifies your website issues.
It shows you the accurate health of your site, broken links, errors, SEO score, and much more.
And it will help to improve your website’s crawlability, HTTPs, and site performance.
What I like most is,
For example, if you have a duplicate title tag issue, it will identify the issue and give suggestions on how to solve it.
It will not only suggest duplicate title tags but also analyze and suggest every technical SEO issue on your website.
Make use of this tool to maintain the good health of your website in the technical SEO part.
(So, I rate this feature for 4-stars ⭐️⭐️⭐️⭐️)
Semrush SEO Content Template
SEO content template will give you a related keyword based on your targeted keyword.
Semantic keywords are better to use in your content; they help Google understand your content and improve your ranking a little.
It also gives you a backlink domain related to your keyword, so use this to acquire backlinks from these domains and analyze each website before outreach for the backlinks.
Lastly,
It shows the top 10 competitors of your targeted keyword and shows how they implement the keyword in their content.
This feature will help you improve your blog’s content and ranking. (I’m rating this feature 5 out of 4 stars ⭐️⭐️⭐️⭐️).
Semrush Topic Research
Semrush topic research is a content marketing tool in Semrush.
Just enter a topic that you want to write a blog about.
For instance, I typed ‘AI in Digital Marketing,’ which gave me more content ideas for a topic I had entered.
Then click the Show More button.
It also shows the headlines and questions related to your search.
This tool is really useful for creating content and writing a blog on your website.
(I’m rating this tool for 5 stars ⭐️⭐️⭐️⭐️⭐️)
Semrush Pros
Here are a few pros of Semrush.
- Good performing SEO toolkit
- Accurate Keywords research data
- Competitor analysis
- Social Media tools
- Content marketing tools
- Local SEO features
- Daily updates
- Good backlink analytics
This is the reason that Semrush is an All-in-one platform.
Semrush Cons
Here are a few cons of Semrush.
- Expensive for small businesses
- Limited data export in the basic tier
- Higher tire plans are costly
- It takes time to master this tool
These are the common cons of Semrush Tool.
Support From Semrush
The Semrush help center has a guide to mastering its features. This tool will be helpful for new users.
Semrush Pricing
Here are the Semrush Pricing and plans for your viewing.
Pro
For newbies and small teams
$139.95
per month
✓
5 Projects
✓
500 keywords to track
✓
10,000 results per report
Guru
For agencies and mid-size businesses
$249.95
per month
✓
15 Projects
✓
1,500 keywords to track
✓
30,000 results per report
Business
For large agencies and enterprises
$499.95
per month
✓
50+ projects
✓
5,000+ keywords to track
✓
AI SEO automation
✓
SEO expert network
Semrush offers three plans: Pro, Guru, and Business.
- Pro—This plan is ideal for beginners and small websites. If they only need the SEO features in Semrush, then this plan is right for them.
- Guru—This plan is ideal for agencies and mid-level companies. It includes a content marketing tool kit and more data than the pro plan.
- Business– This plan is ideal for large agencies and enterprises. You will get more data than the other two plans, and you will get the API feature.
Oh, wait!
There is another plan called Enterprise. This is best for multi-national companies, and you have a custom option. The price starts from $5,000/-
If you can’t afford Semrush, you can use its free version and purchase it later when you can.
My Honest Semrush Review 2024
Semrush is best for its accurate data and SEO tools. Now, it’s integrating AI in its features to make it better performance.
They are offering more tools for free as well. I like it, and it is very useful.
I have been using it for two years and still using it because it never fails me. It has the SEO toolkit, which other SEO tools don’t have.
It is a big advantage for them, so only I’m using this tool and am a fan of it.
I often use semrush for keyword research, competitive research, position tracking, site audit, and backlink analytics.
It is one of the most popular and needed tools among marketers, and I recommend you use it. It will definitely help you in SEO and other digital marketing efforts.
I rate Semrush with five stars ⭐️⭐️⭐️⭐️⭐️
FAQs About Semrush
Following are the common questions asked about Semrush.
1. How accurate is Semrush?
Semrush will provide better and more accurate data regarding keyword research, competitor analysis, and backlink analysis. However, I don’t believe it 100%. It is enough for your SEO efforts.
2. Is Semrush worth it?
Yes, Semrush is worth it and best for its SEO, PPC, and content marketing efforts. It is ideal for digital marketers, SEO professionals, and content creators.
3. What does Semrush do?
Semrush is a digital marketing tool with features like keyword research, competitor analysis, site audit, content marketing, backlink analysis, and more. It helps users to increase their website visibility and develop an online presence
4. How much is Semrush?
Semrush starts at $139.95/month and has three plans: Pro $139.95/month, Guru $249.95/month, and Business $499.95/month. It also offers a free trial for every plan.
Conclusion
In this blog, I covered about Semrush, its features, pros and cons, pricing, and my honest review as a user of Semrush.
I hope you’re now clear about Semrush and its capabilities.
Then why are you waiting?
Grab Semrush and improve your digital marketing strategies.
Drop it in the comment box if you want to know about more or a particular feature.
I will clear your doubts with a simple method.